Customer Success Story

Cicli Pinarello success story.

Cicli Pinarello is an Italian company that sells performance road bikes, frames, and accessories globally, selling to retailers in the UK under the Pinarello brand. They have flagship stores in the UK, with an extensive network of retail partners, and are continuing to grow rapidly after being established domestically in 2018. The group parent company operates from Northern Italy, with other subsidiaries located in the US. Despite the COVID-19 pandemic, their flagship stores remained operational and experienced a peak in demand due to an increase in cycling activity.

Sage Platinum Club Winner

20+ Years Experience

UK&I + North America

First UK Sage X3 Partner

Product

Sage X3

Location

Italy HQ / Global

Industry

Manufacturing & Distribution

Employees

~200

The Challenge

Business challenges.

Since starting to work together in June 2020, Mysoft and Pinarello have engaged in a number of business process improvement and technical projects. With a strong working relationship and a shared pragmatic approach to problem-solving, Mysoft and Pinarello have developed the use of the Sage X3 system in the UK to meet the needs of a B2B operation, facilitating online and physical store sales and the requisite stock management processes to support an efficient supply chain.

Mysoft continues to support Pinarello’s kaizen approach to enhance and develop the solution, not only to meet their current needs but to support their continued growth and work towards future goals, such as a B2C site.

at a gLANCE

Maximising the use of Sage X3 to support Pinarello’s UK operations, supply chain and continued growth.

Cicli Pinarello is an Italian company that sells performance road bikes, frames and accessories globally, selling to retailers in the UK under the Pinarello brand.

What They Needed

Key requirements.

The focus of the working relationship was converting Pinarello’s business know-how into system functionality, using Sage X3 to support the needs of the UK operation:

The focus of the working relationship has often been converting Pinarello’s business know-how into system functionality; this is where Mysoft’s extensive Sage X3 experience and understanding of real work best practice adds significant value. By workshopping requirements and collaborating on specifications for functionality, Pinarello and Mysoft have adopted standard system functionality to maximum advantage.

Some example projects that Pinarello and Mysoft have undertaken together include eCommerce integration, handheld barcoding functionality, general warehouse and inventory improvements, system training, operational reporting and product configurator set-up.

The Solution

Benefits of Sage X3 for GCT.

B2B operation support

Mysoft and Pinarello developed the use of Sage X3 in the UK to meet the needs of a B2B operation, facilitating online and physical store sales.

Efficient stock management

Sage X3 supported the requisite stock management processes needed to support an efficient supply chain.

Warehouse and inventory improvements

The projects implemented by Mysoft provided Pinarello with an efficient warehouse management system and the ability to consolidate inventory.

Back-office process efficiency

Pinarello recently engaged in a Document Management project to implement Mysoft’s X3CloudDocs Outbound product, with both companies looking to drive process efficiencies in the back office.

The Outcome

A stronger Sage X3 solution that continues to evolve with Pinarello’s operational needs.

We always feel listened to, which is great. When we come to you with something that we would like to do, it’s never impossible; it’s always how we’re going to do it. Mysoft always says, let’s look at it and see what we can do.

Sophie Quy | Commercial Manager

The Partnership

Why Mysoft?

Pinarello first worked with Mysoft on an integration project to bring together a new front-end web store and their existing Sage X3 system, which was supported out of Italy. This project was business-critical and involved multiple parties to ensure success. As a result of this close working relationship, Mysoft then started to provide some additional ad hoc training and consultancy to Pinarello as the UK operation expanded.

When it came to selecting a partner to undertake the inventory and warehouse project, Pinarello saw Mysoft as the obvious choice. They already had a strong working relationship and were impressed with Mysoft’s expertise in the area and the ability to offer solutions to their problems. Having worked with other partners internationally before, Mysoft stood out as the best candidate for this project.

We 100% would recommend Mysoft to anyone. Mysoft has helped us enormously with everything we’ve tried to do and have been able to do. The Mysoft team have been a part of everything that we have managed to achieve and we couldn’t do what we do without them. They’re always there to support us.